Middle/Senior Promo Manager

We are seeking a passionate Middle/Senior Promo Manager to drive growth.

Role Overview:

We are looking for a Middle/Senior Promo Manager to join a team in the fast-paced and exciting iGaming and Betting industry. Here, you can face lots of interesting and enthralling challenges that will be beneficial for your future career. The team is always welcomeing and open to hearing from you about new ideas and bringing a fresh approach to our Promo strategies and operations. In this role, you will be responsible for developing and executing effective promotional strategies to drive customer acquisition, retention, and revenue growth. You will collaborate with cross-functional teams to create compelling campaigns and analyze campaign performance to optimize results. This position requires an understanding of the iGaming and Betting landscape.

Key Responsibilities:

Developing and managing daily, weekly, and monthly promotional calendars for online casino products;
Planning and executing engaging promotions, tournaments, bonuses, and loyalty campaigns tailored to different customer segments;
Working closely with CRM, design, content, product, and customer support teams to ensure smooth execution of all campaigns;
Monitoring campaign performance and KPIs (conversion, ROI, player activity, churn), and optimizing accordingly;
Conducting competitor analysis and staying updated with industry trends to identify promotional opportunities;
Analyzing player data and behavior to segment audiences and personalize promo offers;
Innovating new concepts to maximize player engagement and reactivation.

Ideal profile for the position:

3–5 years of experience in iGaming, specifically in online casino promotions;
Solid understanding of promotional tools, mechanics (free spins, cashbacks, tournaments), and bonus structures;
Strong data-driven mindset and experience working with analytical/reporting tools;
Understanding of local and international regulatory compliance for promotions;
Excellent organizational and project management skills;
Upper-Intermediate level of English (B2+) – both written and spoken, for daily communication and campaign execution.
Strong communication skills and ability to work cross-functionally.

Will be a plus:

Experience with promotional automation and CRM platforms (e.g., Optimove, Salesforce, Emarsys);
Familiarity with casino game providers (e.g., Evolution, Pragmatic Play, NetEnt, Sportsbook etc);
Creative mindset with a passion for user engagement and gamification strategies;
Turkish language.

The company guarantees you the following benefits:

A positive workplace atmosphere that creates a culture of collaboration and support, making it a place you'll love working in;
Competitive compensation and regular career development reviews;
A flexible working hours and remote working options, you'll enjoy the freedom that the company provides;
A generous vacation and sick leave policy, allowing you to take time off and enjoy a work-life balance;
Financial assistance for professional development, helping you stay ahead of the curve and love your career path;
Educational Allowances that give you the opportunity to expand your knowledge and experience;
You'll have a monthly allowance for personal activities, giving you the opportunity to pursue your interests and hobbies outside of work;
A comprehensive health insurance plan depending on your current location;
Referral program with financial rewards for bringing top talent to the company;
Engaging in team-building activities and corporate parties.