Marketing Performance Manager

Role Overview:

We’re looking for a data-driven professional who thrives on numbers, insights, and measurable results.

Key Responsibilities:

• Track, analyze, and report on marketing performance and ROI across all campaigns and channels, ensuring visibility into business impact;
• Research and adapt marketing performance initiatives for each region/geo, considering cultural, market, and audience preferences to maximize engagement and conversion;
• Brief content and design teams on required assets, visuals, and messaging based on regional performance insights and campaign goals;
• Develop and maintain marketing dashboards, analytics processes, and reporting frameworks, ensuring accurate, consistent, and timely performance tracking across all teams;
• Partner with marketing, sales, and content teams to align on KPIs, funnel stages, and lead quality, ensuring measurable outcomes for each initiative;
• Conduct A/B testing, multivariate experiments, and performance analyses to determine the most effective campaign formats and approaches;
• Provide actionable insights and recommendations to optimize campaigns, channel strategies, and resource allocation;
• Maintain consistency in metrics, reporting standards, and performance evaluation across the marketing organization;
• Collaborate with cross-functional teams to implement improvements in marketing operations, efficiency, and process standardization;
• Monitor geo-specific campaign results, adjust strategies accordingly, and ensure all adaptations are informed by data and cultural relevance.

Ideal profile for the position:

• Proven experience in marketing performance management, analytics, lead reporting and qualification, and demand generation;
• Strong understanding of B2B marketing funnels, lead generation, and campaign performance metrics;
• Experience with marketing analytics, dashboards, and reporting tools;
• Strong analytical mindset with ability to translate data into actionable insights;
• Excellent communication and collaboration skills;
• Experience with marketing tools and platforms (CRM, automation, analytics);
• Governance techniques and stop-loss procedures.

Tools & Platforms:

• Salesforce (CRM, lead management, campaign tracking);
• Pipedrive (pipeline and sales process management);
• Marketing automation tools (HubSpot, Marketo, Mailchimp, or similar);
• Google Workspace / Microsoft Office (reporting, dashboards, presentations).

What we offer:

• Global Collaboration: Work with an international, cross-functional team;
• Autonomy and Responsibility: Build and scale a revenue-driven marketing function;
• Competitive Compensation: Market-aligned salary package;
• Remote Work Opportunities: Remote, hybrid, or office-based options;
• Flexible Work Schedule: Results-focused approach;
• Unlimited Paid Time Off: Vacation and sick leave without strict limits;
• Career Development: Continuous learning and growth opportunities;
• Corporate Culture: Team events and company-wide activities;
• Referral Bonuses: Rewards for successful referrals;
• Medical Insurance Support: Compensation for private medical insurance;
• Flexible Benefits: Gym, language courses, subscriptions, and more;
• Education Foundation: Support for learning beyond your core role.

Interview process:

1. HR Interview with the Recruiter;
2. A 2-hour Final interview with the team.

If this opportunity sounds like a good fit for you, feel free to apply or reach out with any questions!