Head of Product (Growth & Experience)

Role Overview:

Own the end-to-end player experience across app and web, driving improvements in conversion, engagement, and retention. Ensure the product (iOS, Android, web) becomes a competitive advantage by translating growth insights into product improvements that increase LTV and marketing efficiency.

Key Responsibilities:

1. Product Ownership:

• Own app (iOS & Android) and website experience;
• Define and manage the product roadmap aligned with business and growth priorities;
• Prioritise features based on impact on conversion, retention, and engagement;
• Ensure product features comply with regulatory requirements and responsible gaming standards.

2. Funnel & Conversion Optimisation:

• Improve key conversion steps: registration, KYC, first deposit;
• Identify friction points and lead initiatives to improve user journey performance;
• Work closely with Marketing to translate data into product improvements.

3. Retention & Engagement:

• Define and improve retention mechanics (gamification, user journeys, in-app engagement);
• Collaborate with Promo and CRM teams on feature-driven retention strategies;
• Increase user frequency and long-term value (LTV).

4. Product Strategy & Roadmap:

• Define product priorities based on user data, competitive benchmarking, and market trends;
• Ensure the product remains competitive vs leading operators in Portugal.

5. Cross-Functional Collaboration:

• Work closely with Growth, Brand, Tech, and Country Manager;
• Translate business needs into clear product requirements.

6. Delivery & Execution:

• Own product backlog and prioritisation;
• Work with tech teams and project managers to ensure timely delivery;
• Ensure features are delivered with clear success metrics.

Required Skills & Experience:

• Experience in product management, growth product, or UX-driven roles;
• Strong understanding of conversion funnels and user behaviour;
• Data-driven, comfortable with analytics and A/B testing;
• Experience with mobile apps and web platforms;
• Ability to translate business goals into product features;
• Experience in betting, gaming, fintech, or high-conversion consumer apps is a plus.

Key KPIs:

• Conversion rates (registration → deposit);
• App performance (install → activation → deposit);
• Retention and churn;
• User engagement (frequency, session depth);
• Contribution to LTV improvement.

What This Role Is Not:

• Not a project manager;
• Not a technical lead;
• Not purely UX or design.

The company guarantees you the following benefits:

• Competitive salary;
• Dynamic, friendly and innovative work environment;
• Career growth and professional development opportunities;
• Hybrid work model with flexibility.

Interview process:

• A 30-minute interview with a Recruiter to get to know you and your experience;
• A final 2-hour interview with 4 team members to gauge your fit with company culture and working style.

If you find this opportunity right for you, don't hesitate to apply or get in touch with us if you have any questions!